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Up To Eleven

Strategy First Engagement

Our Strategy First Engagement is a 45-day deep dive into your business, identifying your ideal client, mapping out your customer’s journey, and crafting a customized, comprehensive marketing plan. 

Prioritizing strategy over tactics provides you with a robust groundwork, ensuring that your marketing endeavors are effective. With our guidance, you’ll discover your ideal customer base and the best ways to engage them, ensuring that every facet of your marketing strategy aligns seamlessly with your growth objectives.

Best for: Small and mid-sized businesses with $2mil+ annual revenue seeking comprehensive research and a well-crafted marketing blueprint to attract ideal clients, distinguish themselves amidst competition, and command premium value for their services or products.
strategy first PROCESS

How We Work

Marketing Strategy Plan

Comprehensive Discovery Meeting: 
In this call we will learn about your current marketing efforts as well as future goals and objectives.

Total Online Presence Audit: 
We will review your current marketing efforts and visibility online to get a baseline.

Competitive Analysis
We will study your top three competitors and create high-level summaries and a report on their marketing strengths and weaknesses.

Core Message & Client Persona:
We will conduct research or interview five ideal clients to discover your most effective competitive advantage.

Mid-Point Meeting:
We will meet with you to share the items listed above and make sure we are on the right track.

Customer Journey Mapping:
We will create a roadmap for each of the phases of the customer buying journey: Know, like, trust, try, buy, repeat and refer.

Complete Editorial Plan:
We will build a content strategy and pillar recommendations using our “hub” pages approach.

Priority Growth Plan:
We will recommend the highest-impact activities you need to consider fixing or implementing today.

Execution Calendar:
We will create a calendar with a focus on channels, content, cadence, and priorities for the next quarter.

Delivery & Launch:
We will present our findings with you in a final meeting. From this point, you will have several options for how you put our recommendations into action.

OUR TESTIMONIALS

Hear What Our Clients Have Said

CONTACT US

Schedule a Free Strategy Consultation

If 10 out of 10 just isn’t good enough for your business, let’s kick it up to eleven. Schedule a free strategy consultation with us to get started. In this meeting, we will walk through the marketing hourglass and what you’re currently doing at each stage. We will then identify areas of opportunity, and you will leave with actionable insights on how to improve your marketing strategy.